How to Design Custom Medicine Boxes to Elevate Your Brand’s Look?
Custom medicine boxes are designed to protect your health-related drugs. However, they are not just limited to the security of the items. They also uplift your brand’s outlook as well as educate the customers with a range of bespoke customizations. With the help of custom logos, messages, and colors, companies can connect with their target audience on a deeper yet personal level.
This guide will comprehensively take you through different personalization options so that you can brand your product in an optimum way. Stay with us to learn more.
What are Different Customization Options for Custom Medicine Boxes?
On any shelf, a medicine box serves the following purposes:
- Protect the contents of the drugs;
- Shield the contents from factors such as dust, contaminants, or light;
- Educate the buyers about the brand as well as the company;
- Present the products in a thoughtful way to the customers;
To cater to the above aspects, customization can play its part. Although its main purpose is to elevate the look of the boxes, it can also double the protection. The following are the ways personalization can help healthcare brands:
1. Design
Medicine and related products exist in a wide range, such as pills, capsules, and syrups, as well as medical equipment and supplies like blood pressure monitors. All these varieties can’t fit in one universal or standard packaging.
This is where custom medicine boxes design can play its part. With the help of limitless adaptability, you can craft the medicine boxes as per the needs of your products as well as the requirements of your brands.
The following are common styles of custom packaging boxes:
Tuck-end boxes: This is probably the most common type of medicine packaging. Tuck end boxes are used to pack tablets, capsules, sachets, syrups, or even small healthcare facilities. They have flaps on both sides that tuck nicely into the body, providing a secure structure. The plus point of such boxes is that they offer a convenient way of opening and closing, ensuring ease of use.
Display boxes: Some medical products are sold over the counter without the need for a prescription, such as lozenges, personal care items, etc. They require attractive packaging to allure buyers and bring in more sales. This is where display boxes can help. They come with a die-cut window or lack an upper lid to engage the buyers.
Kraft boxes: In the realm of medicines, there are some products that are expensive and require top-quality medicine boxes. Kraft boxes can diligently serve this purpose. Made of strong yet rustic material, they give a premium touch to the users and improve their first impressions. Further, they can be customized with different touches to enhance the luxury element. Pillow boxes and two-piece boxes are examples of Kraft packaging.
Child-resistant packaging: The majority of medicinal products are meant not to be used by children. Therefore, the packaging boxes should have child-resistant features such as breakable seals, peelable layers, double-locking systems, etc. The plus point of such locking medicine boxes is that they also cater to the needs of special packaging, such as custom CBD boxes.
Common Sizes for Medical Boxes:
Just like shapes, a wide range of custom sizes also exist for drug boxes. The purpose of adaptable sizes is that you can place any products in them and they can easily handle them. For common items such as tablets and capsules, the following are the typical sizes:
- Small boxes are crafted in the dimensions of 1–2.5 inches and can handle items such as tablets and capsules with strips and blisters;
- Medium boxes are made in the form factor of 1.5 – 4.25 inches and can manage medium-sized products like syrups, inhalers, etc.;
- Large boxes have measurements of 2 – 7.75 inches, and they are usually incorporated for bulk custom medicine boxes;
2. Materials Used
Materials are the building blocks of any box, as they ensure the integrity as well as the cohesiveness of the packaging. There is a wide variety of materials that exist in the market for packaging, the most common being cardboard, paperboard, and Kraft.
Cardboard is highly preferred by brands due to its durability, flexibility, and affordability. It is also green in nature and can be customized as per your needs. Another option is paperboard, which is employed when the products are light and can’t endure rough handling, such as tablet packs. This material is not as durable as that of cardboard but is more affordable in terms of cost.
Brands can also go with Kraft stock if they want to add a premium and luxury touch to their packaging lineup. This option is comparatively more eco-friendly and is also highly customizable. However, they struggle to control the moisture; hence, humidity-sensitive items can’t be packed in them.
Thickness Options to Consider:
While choosing the right material, don’t forget to consider the thickness. The common options vary between 10 pt and 28 pt. Remember that the thicker material would be suitable for fragile products but will add to the overall weight and can increase the cost of shipping boxes. In contrast, a thin material would be good for lightweight materials but will be prone to transit damage.
2. Printing Types
The power of printing can’t be ignored in the customization of personalized medicine boxes. Different techniques are used to transfer your design to the surface of the boxes. If you want results, you can opt for digital printing. This option is comparatively cheaper and is also more suitable for small batches with less than 500 items.
In contrast, for more durable and accurate colors, offset printing has no match. It utilizes a PMS scheme, which is quite useful if you want to reproduce the exact color. However, this type could be expensive and is not preferred if your design is short-term and is going to change in the near future.
Lastly, another common type for custom printed medicine boxes is screen printing. It works by imprinting the ink directly on the packaging, producing one of the strongest and sharpest results. However, this method could be slow as it prints one color at a time. Further, it could also be expensive for small batches due to its higher cost per box.
Color Options for Printing:
The most important part of the printing process is the careful selection of colors. If you are looking for a single-color print, the 1 color option is preferred. To produce the best results in the category, it is suggested that you go with a PMS color scheme as it gives more accurate tones. 2-4 color types are used for multiple-color printing. If you are also interested in printing your boxes from inside, 4/1–4/4 options are also available. Remember, the choice of printing depends on your color selection, number of custom packaging boxes, and budget.
The Role of Medicine Packaging as Custom Retail Boxes
Although a wide range of medicinal products are sold on the doctor’s prescription, some are also presented without any strict guidelines. These items include OTC goods such as lozenges, herbal items, cosmetics, and supplements. Such products need to be presented properly so that you can grab the attention of the customers.
If you have any of the above items for pharmaceutical stores, pack them in custom retail boxes. This packaging is specifically designed to appeal to thretaie buyers from a distance, making them engage with your product on the first go. You can also anchorage customization, such as bespoke printing and final finishes, to further uplift these retail boxes. A thoughtful use of design and tailoring can increase the sales of your items on the shelves and convert more buyers.
In order to design and tailor your custom medicine boxes, contact Packaging Mania for high-quality services. Get free design support from our seasoned experts and custom sizes and styles as per your needs. Request a quote now and place an order to get 10% off on same-day orders.